The Top 20 Sexiest TV Ads Ever:

1. Cadbury Flake. Girl eating a Flake in bath.

2. Levi’s. Strip in a 50-style launderette.

3. Diet Coke. Builder thrills female office workers.

4. D&G Light Blue. Model posing in tiny white trunks.

5. Gold Blend. The coffee-borrowing saga.

6. Boddingtons. Melanie Sykes and hunks.

7. Wrigley’s Gum. Couple share a US bus journey.

8. Aero. Jason Lewis’s bubbles talk in just a towel.

9. Levi’s. Man emerges out of lake wearing jeans.

10. Lacoste Pour Homme. Naked man in his flat.

11. Timotei. Blonde washing her hair under waterfall.

12. Renault Megane. People shaking their bottoms.

13. Levi’s. Brad Pitt frolics with brunette.

14. Virgin Mobile. Christina Aguilera’s chair bouncing.

15. Lynx. Man is captured by cavewomen.

16. Impulse ID. Art class model gets aroused.

17. Christian Dior. Woman strips in the house.

18. Marks and Spencer’s 2006 Christmas food.

19. Herbal Essences. Blonde moans with pleasure when shampooing.

20. Davidoff Cool Water. Actor jumps off cliff.

Les 20 principaux la TV la plus sexy ADS jamais
Automatically translated into French thanks to WorldLingo
Les 20 principaux la TV la plus sexy ADS jamais :

1. Flocon de Cadbury. Fille mangeant un flocon dans le bain.

2. Levi' S. Bande dans une laverie de 50 modèles.

3. Coke de régime. Le constructeur fait frémir les employés de bureau féminins.

4. D&G bleu-clair. Pose modèle dans les troncs blancs minuscules.

5. Mélange d'or. La saga café-empruntante.

6. Boddingtons. Melanie Sykes et morceaux.

7. Gomme de Wrigley's. Les couples partagent un voyage d'autobus des USA.

8. Aérien. Les bulles de Jason Lewis parlent dans juste une serviette.

9. Levi' S. L'homme émerge hors des jeans de port de lac.

10. Lacoste versent Homme. Homme nu dans son appartement.

11. Timotei. Blonde se lavant les cheveux sous la chute d'eau.

12. Renault Megane. Les gens secouant leurs fonds.

13. Levi' S. Brad Pitt gambade avec le brunette.

14. Mobile de Vierge. Rebondissement de chaise de Christina Aguilera.

15. Lynx. L'homme est capturé près cavewomen.

16. Identification d'impulsion Le modèle de classe d'art obtient réveillé.

17. Dior chrétien. Bandes de femme dans la maison.

18. Marques et nourriture 2006 de Noël de Spencer.

19. Essences de fines herbes. La blonde gémit avec plaisir shampooing.

20. L'eau fraîche de Davidoff. L'acteur saute outre de la falaise.

Los 20 anuncios más atractivos superiores de la TV siempre
Automatically translated into Spanish thanks to WorldLingo
Los 20 anuncios más atractivos superiores de la TV siempre:

1. Escama de Cadbury. Muchacha que come una escama en baño.

2. Levi' S. Tira en una lavandería automática de 50 estilos.

3. Coque de la dieta. El constructor emociona a oficinistas femeninos.

4. D&G azul claro. Presentación modelo en troncos blancos minúsculos.

5. Mezcla del oro. La saga café-que pide prestada.

6. Boddingtons. Melanie Sykes y hunks.

7. Goma de Wrigley's. Los pares comparten un viaje del autobús de los E.E.U.U.

8. Aero-. Las burbujas de Jason Lewis hablan en apenas una toalla.

9. Levi' S. El hombre emerge fuera de los pantalones vaqueros que usan del lago.

10. Lacoste vierte Homme. Hombre desnudo en su plano.

11. Timotei. Lavado rubio su pelo debajo de la cascada.

12. Renault Megane. Gente que sacudare sus fondos.

13. Levi' S. El alfilerillo Pitt se divierte con brunette.

14. Móvil de la Virgen. El despedir de la silla de Christina Aguilera.

15. Lince. Capturan al hombre cerca cavewomen.

16. Identificación del impulso El modelo de la clase de arte consigue despertado.

17. Dior cristiano. Tiras de la mujer en la casa.

18. Marcas y alimento 2006 de Navidad de Spencer.

19. Esencias herbarias. Quejidos rubios con placer al shampooing.

20. Agua fresca de Davidoff. El agente salta del acantilado.

I 20 annunci principali della TV più sexiest mai
Automatically translated into Italian thanks to WorldLingo
I 20 annunci principali della TV più sexiest mai:

1. Fiocco di Cadbury. Ragazza che mangia un fiocco nel bagno.

2. Levi' S. Striscia in un launderette di 50 stili.

3. Coke di dieta. Il costruttore eccita di impiegato femminili.

4. D&G blu-chiaro. Proposta di modello nei tronchi bianchi molto piccoli.

5. Miscela dell'oro. Il saga diprestito.

6. Boddingtons. Melanie Sykes e hunks.

7. Gomma di Wrigley's. Le coppie ripartiscono un viaggio del bus degli Stati Uniti.

8. Aero. Le bolle del Jason Lewis comunicano appena in un tovagliolo.

9. Levi' S. L'uomo emerge dai jeans da portare del lago.

10. Lacoste versa Homme. Uomo nudo nel suo piano.

11. Timotei. Lavaggio biondo i suoi capelli sotto la cascata.

12. Renault Megane. La gente che agita le loro parti inferiori.

13. Levi' S. Il Brad Pitt frolics con il brunette.

14. Mobile del Virgin. Rimbalzo della sedia della Christina Aguilera.

15. Lynx. L'uomo è bloccato vicino cavewomen.

16. Identificazione di impulso Il modello del codice categoria di arte ottiene destato.

17. Dior cristiano. Strisce della donna nella casa.

18. Contrassegni ed alimento 2006 di Natale dello Spencer.

19. Essenze di erbe. Gemiti biondi con piacere quando shampooing.

20. Acqua fredda di Davidoff. L'attore salta fuori della scogliera.

Der obere 20 reizvollste Fernsehapparat ADS überhaupt
Automatically translated into German thanks to WorldLingo
Der obere 20 reizvollste Fernsehapparat ADS überhaupt:

1. Cadbury Flocke. Mädchen, das eine Flocke im Bad ißt.

2. Levi' S. Streifen in einem 50 Art Launderette.

3. Diät-Koks. Erbauer thrills weibliche Büroangestellte.

4. D&G hellblau. Vorbildliche Aufwerfung in den kleinen weißen Stämmen.

5. Goldmischung. Die Kaffee-borgende Saga.

6. Boddingtons. Melanie Sykes und große Stücke.

7. Wrigley's Gummi. Paare teilen eine US Busreise.

8. Aero. Jason Lewiss Luftblasen sprechen in gerade einem Tuch.

9. Levi' S. Mann taucht aus tragenden Jeans des Sees heraus auf.

10. Lacoste gießen Homme. Blanker Mann in seiner Wohnung.

11. Timotei. Blondine, die ihr Haar unter Wasserfall wäscht.

12. Renault Megane. Leute, die ihre Unterseiten rütteln.

13. Levi' S. Nagel ohne Kopf Pitt scherzt mit brunette.

14. Jungfrau-Mobile. Christina Aguileras Stuhlaufprallen.

15. Lynx. Mann wird vorbei cavewomen gefangengenommen.

16. Antrieb Identifikation Kunstkategorie Modell erhält geweckt.

17. Christliches Dior. Fraustreifen im Haus.

18. Markierungen und Nahrung 2006 Spencers Weihnachts.

19. Kräuterwesentliche. Blondine ächzt mit Vergnügen beim Shampooing.

20. Davidoff kühles Wasser. Schauspieler springt weg von der Klippe.

Os 20 anúncios os mais sexiest superiores da tevê sempre
Automatically translated into Portuguese thanks to WorldLingo
Os 20 anúncios os mais sexiest superiores da tevê sempre:

1. Floco de Cadbury. Menina que come um floco no banho.

2. Levi' S. Tira em um launderette de 50 estilos.

3. Coke da dieta. O construtor excita trabalhadores de escritório fêmeas.

4. Luz de D&G - azul. Posing modelo em troncos brancos minúsculos.

5. Mistura do ouro. O saga café-pedindo.

6. Boddingtons. Melanie Sykes e hunks.

7. Gum de Wrigley's. Os pares compartilham de uma viagem da barra-ônibus dos E.U.

8. Aero. As bolhas de Jason Lewis falam apenas em uma toalha.

9. Levi' S. O homem emerge fora das calças de brim desgastando do lago.

10. Lacoste derrama Homme. Homem despido em seu plano.

11. Timotei. Blonde que lava seu cabelo sob a cachoeira.

12. Renault Megane. Povos que agitam seus fundos.

13. Levi' S. O Brad Pitt frolics com brunette.

14. Móbil do Virgin. Saltar da cadeira de Christina Aguilera.

15. Lynx. O homem é capturado perto cavewomen.

16. Impulso ID. O modelo da classe de arte começa despertado.

17. Dior Christian. Tiras da mulher na casa.

18. Marcas e alimento 2006 do Christmas de Spencer.

19. Essências Herbal. O Blonde moans com prazer ao shampooing.

20. Água fresca de Davidoff. O ator salta fora do penhasco.

De bästa 20 mest sexiest TVannonserna någonsin
Automatically translated into Swedish thanks to WorldLingo
De bästa 20 mest sexiest TVannonserna någonsin:

1. Cadbury flinga. Flicka som äter en flinga i bad.

2. Levi' S. Remsan i 50 utformar tvättinrättning.

3. Banta cola. Byggmästaren hänför kvinnliga kontorsarbetare.

4. Ljusblå D&G. Modellera att posera i mycket lilla vitstammar.

5. Guld- blandning. Denlån sagaen.

6. Boddingtons. Melanie Sykes och snygg man.

7. Wrigley's gummi. Koppla ihop aktien som en US bussar resan.

8. Aero. Jason Lewiss bubblar samtal in precis en handduk.

9. Levi' S. Manen dyker upp ut ur laken som ha på sig jeans.

10. Lacoste häller Homme. Naken man i hans lägenhet.

11. Timotei. Blond tvagning hennes hår under vattenfallet.

12. Renault Megane. Folk som skakar deras bottnar.

13. Levi' S. Braden Pitt frolics med brunett.

14. Jungfrulig mobil. Studsa för Christina Aguileras stol.

15. Lodjur. Manen fångas by cavewomen.

16. Impuls ID. Konst klassificerar modellerar får väckt.

17. Kristna Dior. Kvinnaremsor i huset.

18. Markerar och Spencers 2006 julmat.

19. Växt- extrakt. Blonda stönanden med nöje, när shampooing.

20. Davidoff kyler bevattnar. Skådespelaren hoppar av klippan.

Верхние 20 Sexiest объявлений TV всегда
Automatically translated into Russian thanks to WorldLingo
Верхние 20 Sexiest объявлений TV всегда:

1. Хлопь Cadbury. Девушка есть хлопь в ванне.

2. Levi' S. Прокладка в launderette 50 типов.

3. Кокс диетпитания. Строитель thrills женские паботники офиса.

4. Свет D&G - синь. Модельный представлять в малюсеньких белых хоботах.

5. Бленда золота. Кофе-одалживая saga.

6. Boddingtons. Мелани Sykes и hunks.

7. Камедь Wrigley. Пары делят путешествие шины США.

8. Aero. Пузыри Джейсон Левис говорят в как раз полотенце.

9. Levi' S. Человек вытекает из джинсыов озера нося.

10. Lacoste льет Homme. Нагой человек в его квартире.

11. Timotei. Блондинка моя ее волос под водопадом.

12. Renault Megane. Люди трястия их дн.

13. Levi' S. Брэд Pitt дурит с brunette.

14. Чернь девственницы. Стул Кристина Aguilera отскакивая.

15. Lynx. Человек захващен мимо cavewomen.

16. Удостоверение личности ИМПа ульс Модель типа искусствоа получает всполошенной.

17. Кристиан Dior. Прокладки женщины в доме.

18. Метки и еда 2006 рождества Spencer.

19. Herbal сути. Блондинка стонет с удовольствием shampooing.

20. Вода Davidoff холодная. Актер скачет с скалы.

De hoogste 20 Sexiest TV- Advertenties ooit
Automatically translated into Dutch thanks to WorldLingo
De hoogste 20 Sexiest TV- Advertenties ooit:

1. De Vlok van Cadbury. Meisje dat een Vlok in bad eet.

2. Levi' s. Strook in 50 stijllaunderette.

3. De Cokes van het dieet. De bouwer windt vrouwelijke beambten op.

4. D&G lichtblauw. Het model stellen in uiterst kleine witte boomstammen.

5. Gouden Mengsel. De koffie-lenende saga.

6. Boddingtons. Melanie Sykes en hunks.

7. De Gom van Wrigley's. Het paar deelt een de busreis van de V.S.

8. Aero. De bellenbespreking van Lewis van Jason in enkel een handdoek.

9. Levi' s. De mens komt uit meer te voorschijn dat jeans draagt.

10. Lacoste giet Homme. Naakte mens in zijn vlakte.

11. Timotei. Blonde was haar haar onder waterval.

12. Renault Megane. Mensen die hun bodems schudden.

13. Levi' s. Brad frolics van Pitt met brunette.

14. Maagdelijke Mobiel. De stoel van Christina Aguilera's het stuiteren.

15. Lynx. De mens wordt gevangen langs cavewomen.

16. Identiteitskaart van de impuls Het de klassenmodel van de kunst wordt gewekt.

17. Christian Dior. De stroken van de vrouw in het huis.

18. Het voedsel van Kerstmis van 2006 van Marks and Spencer.

19. Kruiden Essentie. Blonde gekreun met genoegen wanneer het shampooing.

20. Het Koele Water van Davidoff. De sprongen van de acteur van klip.

العلويّة 20 تلفزيون [سإكسيست] [أد] في أيّ وقت
Automatically translated into Arabic thanks to WorldLingo
العلويّة 20 تلفزيون [سإكسيست] [أد] في أيّ وقت:

1. [كدبوري] رقاقة. بنت يأكل رقاقة في حمام.

2. [لفي]' [س.]. شريط في 50 أسلوب [لوندرتّ].

3. حمية كوك. بناءة يثير [أفّيس ووركر] أنثويّة.

4. [د&غ] [ليغت-بلو]. نموذجيّة يطرح في شنط بالغ الصّغر بيضاء.

5. نوع ذهب توليف. ال [كفّي-بورّووينغ] [سغ].

6. [بودّينغتونس]. [ملني] [سكس] وكتلة ضخمة.

7. [وريغلي] صمغ. زوج يشارك [أوس] حافلة سفر.

8. هوائيّة. [جسن] لويس يتحدّث فقاقيع في فقط فوطة.

9. [لفي]' [س.]. رجل يظهر من بحيرة يرتدي جان.

10. [لكست] يصبّ [هومّ]. رجل عارية في شقّه.

11. [تيموتي]. [بلوند] يغسل شعره تحت شلال.

12. [رنولت] [مغن]. الناس يهزّ قعورهم.

13. [لفي]' [س.]. [فروليكس] مسمار بلا رأس [بيتّ] مع [برونتّ].

14. عذراء هاتف جوّال. [كريستينا] [أغيلرا] كرسي تثبيت يثب.

15. وشق. رجل على قبض جانبا [كفوومن].

16. دافع [إيد.] فن صنف يحصل نموذج يثير.

17. [ديور] مسيحية. إمرأة أشرطة في المنزل.

18. علامات و [سبنسر] 2006 عيد ميلاد المسيح طعام.

19. جواهر عشبيّة. [بلوند] يئن مع متعة عندما [شمبووينغ].

20. [دفيدوفّ] ماء باردة. ممثلة ييقفز من جرف.

Our own true nature is infinite Joy!
Alwasy happy, Always peaceful, Always free.

-by swami sctchidananda
bought to you
- by mazhar pasha

Those who have faith and do righteous deeds,
- They are the best of creatures.

The people who try, make efforts and fail are infinitely better than the people who never try and succeed.
-mazhar pasha.

FOREIGN EXCHANGE

Definition: Foreign Exchange is the mechanism, by which the currency of the one country gets converted into the currency of another country.

Banks/AD/ FFMC s who deal in foreign Exchange does the conversion of currency. These banks maintain stocks of foreign Currencies in the form of balances with banks abroad.

Exchange Rates: The rate at which one currency is converted into another currency is the rate of exchange between the currencies concerned.

DETERMINATION OF EXCHANGE RATES

The rate of exchange in the market is the outcome of the combined effect of a multiple of factors constantly at play. Not all the factors are equal in importance. Some factors, especially economic factors , are the better guides in the long run.
Some of the important factors that effect exchange rates :
1. Balance of payments.
2. Inflation
3. Interest Rates
4. Money Supply
5. National Income
6. Resource Discoveries
7. Capital Movement
8. Political Factor
9. Psychological Factor & Speculation.
10. Technical and Market Factors


AUTHOROIED DEALERS



On your return to India, in case of any unspent Currency Notes, you may bring them to the office and change them back into Indian Rupees. However, the Reserve Bank of India permits you to hold foreign exchange upto USD 2000/- (currency Notes and Travellers Cheques) or its equivalent and amounts in excess of this stipulated limit can be deposited in a Resident Foreign Currency (Domestic) Account.


Reserve Bank of India Regulations permits Resident Indians to freely change foreign currency notes into Indian Rupees.


Reserve Bank of India Regulations permits tourists and Non Resident Indians (NRIs) to freely change foreign currency notes into Indian Rupees.

RBI has granted general permission to any person to bring foreign currency into India from any place outside India without limit. However they have indicated certain limits in excess of which a person has to declare their foreign currency brought into the country to the Customs Authorities on arrival.


ATW , has been into business development projects. Over the course of 6 years, ATW has developed 11 products/ processes, all of them have been already tested and implemented successfully. We have the proven ability to create " Brands" and the track record and expertise to develop, implement, and advertise and sale, the innovative concepts and products.


ATW has a group of professionals who dare to dream and create the big innovative ideas. We believe innovative thinking combined with the strength of research, knowledge and planning is essential to achieve the desired results in business world. It is our philosophy to be selective in the clients we represent and the criteria we use to determine if the client and agency fit begin with the goals established, compatibility, and integrity of the project and mutual respect. ATW principals are part of the hands on management team and we treat our clients as we would treat our own business.

Founded in 2001 AD, ATW wanted to be most respected financial/money transfer agency/ foreign exchange/marketing/advertising/service & public relations agency.

Over the course of those years, the agency has built a reputation based on a proven ability to develop effective marketing strategies driven by innovative creative campaigns, well targeted Strategic & media planning and to reach local, national and international markets. We aim to Provide "Solutions Across The Globe".

While highly successful, the agency has made every effort to remain mid-sized and manageable. Being lean allows the principals to maintain a hands-on involvement with every client. Equally important, it allows the agency to remain nimble and fast on its collective feet, with the capacity to respond quickly to an ever-changing marketplace.

We have developed complete campaigns for clients in more than 25 different sectors,. Individuals, NRI, Tourists, Foreign visitors, corporate, banks, financial institutions, International & domestic governing bodies, NGO's, MNC's, Self Help groups, consultants, universities, educational institutions, Authorized dealers & import/export dealers,..Etc,.



For business inquiries, Contact:
Mr. Mazhar pasha
Phone: +91(40) 30221917.

For general queries & support, Contact:
+91 40 23262607/08.



FOREX READY RECKONER
understanding your forex entitlements as per RBI guidelines

Business & Holiday Trips

What is the Forex entitlement for a business trip?
You can avail foreign exchange up to US$25,000 from ATW or any authorized dealer, for a business trip to any country other than Nepal and Bhutan. Prior permission from Reserve Bank is required for release of foreign exchange exceeding US$25,000 for a travel abroad (other than Nepal and Bhutan) for business purposes, irrespective of period of stay. Visits in connection with attending of an international conference, seminar, specialized training, study tour, apprentice training, etc., are treated as business visits.

What is the Forex entitlement for a holiday trip?
In connection with holiday trips abroad, foreign exchange up to US$10,000, in any one calendar year may be obtained from ATW Forex or any authorized dealer. The entitlement of US$10,000 is applicable in aggregate and foreign exchange may be obtained for one or more than one visits provided the prescribed ceiling of US$10,000 is not exceeded in one calendar year. This US$10,000 (BTQ) can be availed of by a person along with foreign exchange for travel abroad for any purpose, including for employment or immigration or studies. However, no foreign exchange is available for visit to Nepal and/or Bhutan for any purpose.

From where can one buy foreign exchange for business and holiday trip?
From any branch or franchisee of ATW all over India or any authorized dealer.

How much Foreign Exchange can be purchased in foreign currency notes?
Trave1lers are allowed to purchase foreign currency notes / coins only up to US$2000. Balance amount can be taken in the form of traveler’s cheques or Prepaid Forex Card (maximum value US$10,000). Exceptions to this are (a) travelers proceeding to Iraq and Libya can draw foreign exchange in the form of foreign currency notes and coins not exceeding US$5000 or its equivalent. (b) travelers proceeding to the Islamic Republic of Iran, Russian Federation and other Republics of Commonwealth of Independent States can draw entire foreign exchange released in form of foreign currency notes or coins.

How much in advance can one buy foreign exchange?
Foreign exchange must be utilised within 60 days of purchase. In case it is not utilized within this period, it should be surrendered to ATW Forex or any other authorized dealers.

How can one pay for the foreign exchange?
For business travel, foreign exchange can be availed against the company cheques. For BTQ, settlement can be need entirely by cash upto a maximum of Rs.50,000/- or by cheque/ Demand draft. Part payment by cash / cheque / demand draft is not permitted.

What can one do with unutilized foreign exchange after the trip?
Foreign Exchange upto US$2000/- in the form of foreign currency notes or travelers cheuqes can be indefinitely retained. In excess of this sum, foreign cash to be surrendered within 90 days and T/C to be surrendered within 180 days of return. Any amount in excess of US$2000 can also be credited to RFC (D) Account.

Can one bring foreign exchange into India?
Foreign exchange in cash upto US$5000 and or cash plus travelers cheques upto a value of US$10,000 can be brought into India. Cash and travelers cheuqes exceeding the above limits should be declared to custom at the airport in the Currency Declaration Form (CDF) on arrival in India.

Is there any purpose for which going abroad requires prior approval from the Reserve Bank or Govt. of India?
Dance troupes, artistes, etc., who wish to undertake cultural tours abroad, should obtain prior approval from the Ministry of Human Resources Development, Government of India, New Delhi.
Can a Resident Indian maintain foreign currency accounts in India?
A resident Indian can maintain a Foreign Currency (Domestic) Account and deposit Foreign Exchange acquired from any of the sources approved by Reserve Bank of India, e.g. unspent BTQ, honorarium or gift / payment for services while on a visit outside India or received from a person not resident in India or who is on visit to India in settlement of a lawful obligation etc.
Travel related to medical treatment, studies, immigration etc
(Forex requirement will be serviced by any authorized dealers)

Can residents obtain foreign exchange for medical treatment outside India?
For medical treatment abroad exchange can be released up to the estimated amount by the doctor in India or hospital/ doctor abroad. If the amount is US$1,00,000 or less the same can be released without estimate from doctor / hospital. Reserve Bank approval is required to release exchange exceeding the estimate from the doctor in India or doctor/hospital abroad. Additionally, US$25,000 can be taken for travel of the maintenance expenses of the patient or accompanying attendant for the patient going abroad for medical treatment/check up

How much foreign exchange is available for studies outside India?
Release of foreign exchange for studies abroad up to the estimate given by an institution abroad or up to US$ 1,00,000 per academic year.

How much foreign exchange is available to a person going abroad on employment ?
A person going abroad for employment can draw foreign exchange up to US$1,00,000 from any authorized dealer in India.
And to a person going abroad on immigration?
A person going abroad for immigration can draw foreign exchange up to US$1,00,000 or the amount prescribed by the country of emigration from an authorized dealer in India. This amount is only to meet the incidental expenses in the country of migration. No amount of foreign exchange can be remitted outside India to become eligible or for earning points or credits for immigration. All such remittances require prior permission of the Reserve Bank.

How much foreign exchange can one send as gift / donation to a person resident outside India ?
Any person resident in India can remit up to US$5,000 in any one year as a gift to a person residing outside India or as donation to a charitable / educational / religious / cultural organization outside India. Remittances exceeding the limit require prior permission from the RBI.


What causes currency values to fluctuate?

The simple answer to this complex question is that supply and demand determines the value of a currency. If demand is high, the value rises, and vices versa. Factors that affect supply and demand include the following: Interest rates
When a country's interest rates are high relative to elsewhere, money tends to flow into that country as investors and speculators seek to take advantage of the higher interest rates. This "interest differential" boosts the demand for the currency and can cause its value to rise.
Inflation
The causes of inflation are much debated – foreign debt and the increased taxation needed to service it; using high interest rates to attract foreign currency deposits and consequently inflating the cost of money; too much money in circulation causing the currency’s value to decline. When inflation is high, a country becomes less competitive in international markets, causing a drop in exports and a rise in imports, which tends to push the currency downwards. All else being equal, when a country’s central bank prints more money, inflation goes up and the exchange rate (the price of the currency) goes down.
Balance of trade

If a country runs a substantial trade surplus, the result of other countries wanting its exports, a large demand for its currency usually follows and therefore the currency’s value should appreciate. By contrast, if a country relies more on imports and runs a large trade deficit, it must sell its currency to buy someone else’s goods. This puts downward pressure on the currency and usually causes it to lose value.
Economic growth
Countries experiencing a deep recession often find that their exchange rate is weakening. Traders in the currency markets may take the slow growth to be a sign of general economic weakness and "mark down" the value of the currency as a result. On the other hand, economies with strong "export-led" growth may see their currency's rise in value. Market speculators
When speculators decide, based on special factors such as political events or changing commodity prices, that a currency is going to fall in value, they sell that currency and buy those that they anticipate will rise in value. This can have a significant effect on a currency. Governments are limited as to what they can do to offset the power of speculators because they generally have limited reserves of foreign currencies compared to daily turnovers in the FX market.
Government budget deficits/surpluses

If a government runs a deficit, it has to borrow money, by selling bonds. If it can’t borrow enough from its own citizens, it must sell to foreign investors. That means selling more of its currency, driving the price down. Statistics on all these items are reported on a regular basis. The precise date and time of the data releases are well known to the market in advance and exchange rates can move accordingly.
What is the difference between speculating and hedging in foreign exchange?
Hedging is insurance, its purpose to minimize risk and protect against negative events. In the forex market, hedging can be used to mitigate the effects of currency fluctuations. Thus, a business importing from overseas could purchase a forward contract in the amount of its payable for a future shipment, locking in at the current rate of exchange between, say, the English pound and the US dollar. This hedges the business from unfavorable changes in that exchange rate between now and the date when payment is due. Speculating, on the other hand, is not linked to an underlying business transaction. Speculators deliberately incur risk in the hope of increasing their profit.


what we are



The corporate culture of ATW as set out by dedicated management professionals.

Some of our people spend their entire working lives with ATW. Few of the aforementioned brains are industry experts.

ATW grew to its present status due to the excellent initial financial support offered by Andhra Bank. Andhra Bank stepped in when we were in the infant state of our corporate existence. Hence Andhra Bank commands our respectful gratefulness.

At ATW we try to make it a stimulating and happy experience. We put this first, believing that superior service to our clients depends up on the high morale of our men and women. We try to help them make the best of their talents. We invest an awful lot of time and thoughts in training - perhaps more than any one else.

Gentle & pleasing Manners, Hard Work We don't like rigid pecking orders. We give our executives an extraordinary degree of independence, in the belief that freedom stimulates initiatives. We dislike issuing orders; men and women who don't have to be told what to do produce the best results. We like people who are honest. Honest in argument, honest with clients, honest with suppliers, honest with the company - and above all, honest with customers.




ATW FOREX & TRAVEL (INDIA) P LIMITED

Registered & Central Office:
Suit No: 19 & 25, Lgf, Liberty Plaza,
Liberty, Hyderabad, Andhra Pradesh.
India . Pin Code; 500 029

Phones: +91 40 23262607, 23262608, 30221917, 30222609
Web site: www.atwforexandtravel.com

The Registered & Central Office of the ATW has been in HYDERABAD since inception. The Central Office is where the Chairman & Board of Directors sits and is where policies are formulated.


How To Reach

By Air : Rajiv Gandhi International Air Port, Hyderabad
By Rail : Nampally Railway Station, Hyderabad
By Sea : Vishakapatnam, Vizag
By Bus : Imlibun Bus Station, Hyderabad.